Thursday, 25 September 2014

Fundraising - How to Help Kids Run Free

As a charity, Kids Run Free relies heavily on fundraising to have the resources to help those children who need it. Kids Run Free is funded through; sister company Raceways, who give all their profits to Kids Run Free; grants from the government and companies such as Tesco; and the fundraising efforts of its participants, supporters and volunteers. Those of you who read this blog regularly will be familiar with how Justin Mullis, now our volunteering coordinator, supported Kids Run Free with his legendary fundraising challenges, whether it was cycling 575 miles from Ireland to England or his five in five challenge where he ran five marathons in five weeks in cities ranging from Liverpool to Nuneaton.

Because fundraising is so important to what Kids Run Free is and does, I’m going to take you through a few of the ways that you can support our charity.

Raceways is the largest and most constant funder of Kids Run Free. It is a cooperative community company that organises athletic events such as races and triathlons and all the profits it makes go to Kids Run Free

The Big Blue Cuddle (

The Big Blue Cuddle is an online shop which sells children’s clothes. Shoppers can choose to have a percentage of the money they make donated to Kids Run Free, which is one of Big Blue Cuddle’s ‘deserving charities’ along with Action for Children, Heel&Toe and Shooting Star Chase. Big Blue Cuddle will donate:

15% if you spend less than £75
25% if you spend between £75 and £150
50% if you spend more than £150

You can shop on their website and you will be asked to choose a charity to donate to at checkout. Donations are made at no extra cost for you.

Kids Run Free has a dedicated Virgin Money Giving page. Virgin Money Giving is a website where charities can set up their own fundraising pages for people to donate to. You can donate any amount you want and choose whether or not you gift aid it. Gift Aid allows Kids Run Free to claim back tax from the government, giving our charity more money to help kids with.

The Giving Machine is a not for profit social enterprise that allows online shoppers to donate to a charity of their choice every time they make a purchase. Simply set up an account and whatever online retailer you want to purchase goods from, be it Amazon or Next, shop through The Giving Machine. Choose to donate to Kids Run Free and it will receive money from your purchase.

The Ultimate Adventures (

The Ultimate Adventures is an outdoor adventure company that runs hikes and mountaineering trips to places such as Snowdon or Ben Nevis. They are offering a 10% discount for any Kids Run Free volunteers who fundraise for Kids Run Free.

Clothes 4 Charity is a website where people can donate old clothes to provide funding to Kids Run Free. To do this, first register with the website. Choose Kids Run Free from Clothes 4 Charity’s database and they will post a bag for you to put your old clothes in which is sent back to the Clothes 4 Charity. Clothes 4 Charity donate £200 for every tonne of clothes donated.

Many readers of this blog will work for companies and businesses. If you have been inspired by Kids Run Free, work in a business and want to make a real contribution to the health of the local community, build a relationship with Kids Run Free and benefit your business.

As a charity with an aim to improve children's health, working with Kids Run Free allows your company to demonstrate its social commitment to stakeholders, customers, staff and the wider community. It also makes sure your business has its fair share of corporate social responsibility. Your support will help the Kids Run Free deliver events that will have both a short and long term impact on children's health.

Yours Dashingly, Dash


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